

Vodafone
Generating £30M with user-centred design
UI/UX Design
Research
CRO
£30.8M
projected annual revenue
28.3%
Increase in conversion
Delivered a business critical homepage redesign for Vodafone that projected £30M revenue.
Read more
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Harley Davidson
Aligning global retail standards
UI/UX Design
Front-End
1,400+
Dealerships reached
12+
Languages supported
Read more
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Vodafone
Project Spartan: Design system optimisation
Strategy
Project management
£1M
Budget approved
1 year
Project planned
Read more
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Still looking for more?
If you’re a bit lost try these links.
Find me on
© Copyright
James Houghton 2026
James
Houghton
Vodafone
Generating £30M with user-centred design
UI/UX Design
Research
CRO
£30.8M
projected annual revenue
28.3%
Increase in conversion
Delivered a business critical homepage redesign for Vodafone that projected £30M revenue.
Read more
arrow-right



Harley Davidson
Aligning global retail standards
UI/UX Design
Front-End
1,400+
Dealerships reached
12+
Languages supported
Read more
arrow-right


Vodafone
Project Spartan: Design system optimisation
Strategy
Project management
£1M
Budget approved
1 year
Project planned
Read more
arrow-right
Still looking for more?
If you’re a bit lost try these links.
Find me on
© Copyright
James Houghton 2026
James
Houghton
Vodafone
Generating £30M with user-centred design
UI/UX Design
Research
CRO
£30.8M
money-bills
projected annual revenue
28.3%
arrow-trend-up
Increase in conversion
Delivered a business critical homepage redesign for Vodafone that projected £30M revenue.
Read more
arrow-right



Harley Davidson
Aligning global retail standards
UI/UX Design
Front-End
1,400+
motorcycle
Dealerships reached
12+
comments
Languages supported
Read more
arrow-right


Vodafone
Project Spartan: Design system optimisation
Strategy
Project management
£1M
sack-dollar
Budget approved
1 year
calendar
Project planned
Read more
arrow-right
Still looking for more?
If you’re a bit lost try these links.
Find me on
© Copyright
James Houghton 2026